Translated Skillr’s complex vision for skills management into a clear, growth-ready brand and product experience.

Year

2021 - 2023

Year

2021 - 2023

Year

2021 - 2023

Industry

SaaS

Industry

SaaS

Industry

SaaS

Timeline

20 Weeks for MVP

Timeline

20 Weeks for MVP

Timeline

20 Weeks for MVP

Scope of work

New Branding

UI Design

UX Flows

Data Visualization

Scope of work

New Branding

UI Design

UX Flows

Data Visualization

Scope of work

New Branding

UI Design

UX Flows

Data Visualization

About the project

Skillr is a SaaS platform that helps organizations measure and manage upskilling. We refined their core narrative, shaped their brand identity, and redesigned the product experience to make skills management simpler, clearer, and ready to scale.

Skillr SaaS Tool

The Logo Mark

Performance Meets Fairness

Inspired by the founder’s belief in fair opportunity and performance-driven growth, we built the brand around the “equal” symbol, refined to seamlessly form an S for Skillr.

Brand Personality

A modern identity with play at its core

The brand personality is bold yet approachable. Created to resonate with today’s leaders. We kept gradients minimal and developed a system of icons, badges, and illustrative graphics to subtly gamify the experience and make the identity feel dynamic and rewarding for the teams engaging with the product.

Skillr brand identitySkillr brand identitySkillr brand identitySkillr brand identity

Intuitive Interaction and Flow

Every interaction was intentionally shaped to create a smooth, intuitive flow.
Skillr product interaction
Skillr product interactionSkillr product interactionSkillr product interaction

Dashboard and Data Visualization

A dashboard designed for what matters most.

Each section of the dashboard was structured with a clear hierarchy, placing the most relevant insights upfront. Assessment data was organized and visualized in a way that makes it easy to scan, compare, and consume at a glance. Dense skill and performance metrics transformed into simple, intuitive charts that bring clarity to the dashboard. The goals was to help leaders quickly understand their team progress.

Skillr dashboardSkillr dashboardSkillr dashboardSkillr dashboardSkillr dashboard

Chatbot Design

Turning UX Dialogue Into Assessment Design

Chatty is a lightweight chatbot that dynamically generates custom role-based assessments by asking hiring managers targeted questions. Our contribution spanned the chat icon system, UI states, and conversational UX to keep the flow efficient and friction-free.

Skillr chatbotSkillr chatbot

Final thoughts

Identity, Interface, and Experience. Designed as One. This project let us shape the product from the inside out, from defining its brand and visual identity to designing the interface, interactions, and the words that guide users through it. Building a unified system across every touchpoint reminded us that great SaaS design is never just UI or branding in isolation.
Identity, Interface, and Experience. Designed as One. This project let us shape the product from the inside out, from defining its brand and visual identity to designing the interface, interactions, and the words that guide users through it. Building a unified system across every touchpoint reminded us that great SaaS design is never just UI or branding in isolation.
Identity, Interface, and Experience. Designed as One. This project let us shape the product from the inside out, from defining its brand and visual identity to designing the interface, interactions, and the words that guide users through it. Building a unified system across every touchpoint reminded us that great SaaS design is never just UI or branding in isolation.

Scattered design?

Let's fold it in one system.

Tell us what you’re building. We’ll design it across brand, UI/UX, website and packaging, on one system that keeps it consistent.

FOUNDER AT FOLDR

Apeksha Gupta

apeksha@foldr.stuido

FOLLOW

STUDIO TIME

11:41 AM

Bengaluru

© 2026 Foldr.Studio®. All rights reserved.

FOUNDER AT FOLDR

Apeksha Gupta

apeksha@foldr.stuido

FOLLOW

STUDIO TIME

11:41 AM

Bengaluru

© 2026 Foldr.Studio®. All rights reserved.

FOUNDER AT FOLDR

Apeksha Gupta

apeksha@foldr.stuido

FOLLOW

STUDIO TIME

11:41 AM

Bengaluru

© 2026 Foldr.Studio®. All rights reserved.